How to keep your social media content from being “meh”
Imagine your Facebook or Instagram feed: You probably follow friends, family, influencers and maybe some companies or local businesses. If you read the content from friends and family, do...
Category: Social Media How To’s
5 considerations for launching an influencer campaign (Part II)
Today I am continuing to highlight influencer campaigns. If you missed part I of this series of posts, check out the link here: 4 tips to get your business started...
4 tips to get your business started with hiring influencers (Part I)
One sure-fire way to get attention for your brand is to hire influencers to promote your message or encourage sales. What’s an influencer you ask? Influencer : one who...
3 things to ask before posting to social media during a crisis
Social media is how we all communicate on a daily basis — but what should your business do when it comes to handling social media communication during a crisis?...
5 things to know about TikTok
Running social accounts when the world is in crisis mode is TOUGH. So when the world feels heavy, there’s a platform that is a bit lighter, and likely is...
Tending your garden: Our approach to customer reviews and reputation management
Close your eyes and think for a moment. Picture your business or medical practice as a garden. For it to bloom, you need sunshine and rain, but you also...
4 Reasons Why You Need to Allow Reviews on Your Facebook Business Page
Just having and maintaining your Facebook business page isn’t enough anymore. You also need to allow reviews on your Facebook business page. Consumers have more information at their fingertips...
8 Things You Must Do to Make Your Website Social Media Friendly
Your website – whether it’s selling a product, offering a service or sharing information – NEEDS to be social media friendly. Why? You want as much exposure as you...
How Social Media Influences Buying
Everyone is online, and on social media. All. The. Time. Those days of being excited about going to work on Cyber Monday to slyly shop for gifts because you...
Business Call for Help: 7 Ways To Navigate Yelp
Love it or hate it, more and more customers are providing feedback in the form of online reviews. In fact, according to the White House Office of Consumer Affairs, for...
4 Reasons Why Your Business Website Needs a Blog
Blogs are over, right? They are only for moms or wacky conspiracy theorists. WRONG! Welcome to 2017, where every business website – including yours – needs a blog. The...
3 reasons why your business needs to outsource online customer service
You log on to your business Facebook page for the first time in a week. There it is, in your notifications. A review. And it’s only two stars! Immediately,...