Webinar for Caring.com: Social Media Content Creation Tactics to Leverage Reviews for Maximum Impact

Are you a marketing professional ready to transform your social media presence and maximize the impact of online reviews? Join our founder, Emily A. Hay and Denise Graab, Director,...

By Emily A. Hay
Published on September 20, 2024

How to Quantify the ROI of Social Media in the Senior Care Industry

As a social media marketing company with experience in the senior living industry, we know it can be difficult to quantify the ROI of social media in the homecare...

By Nicole Kucab
Published on September 20, 2024

How to Shoot Engaging B-Roll for Social Media: Tips for Capturing Fun and Authentic Footage

When it comes to creating standout content for social media, shooting engaging B-roll can make a huge difference in capturing your audience’s attention. At Hay There Social Media, we...

By leahkwapis
Published on September 20, 2024

Navigating the Journey: From Overwhelmed to Empowered in Freelance Social Media Management

Identifying and Overcoming Key Obstacles We speak with women every day that know where they want to go, but are held back by a combination of the three following...

By Emily A. Hay
Published on May 20, 2024

Confidence Vs. Competence

What we can learn from Cinco de Mayo as Social Media Managers On Cinco de Mayo, we can celebrate more than delicious margaritas and booming mariachis. We uncover the...

By Emily A. Hay
Published on May 14, 2024

How to Do a Discovery Call with a Prospective Client

Why a Discovery Call is MORE Important than a Proposal We often think that CLOSING business with a prospective client is the event to celebrate. In reality, you may...

By Emily A. Hay
Published on May 14, 2024

How to Write Metrics Like a Hit Song

Most people know that a social media manager creates strategy, crafts content and manages community for their clients. But did you know a GREAT social media manager has to...

By Emily A. Hay
Published on May 14, 2024

How to Do Online Reputation Management and Customer Service as a Social Media Manager

Do you consider yourself a connector? A problem solver, or a storyteller? Are you wondering how these qualities can translate into a skill set that you can leverage professionally?...

By Alison Spitzer
Published on April 17, 2024

8 Best Prospecting Practices for Social Media Managers

How to Best Prospect for Clients as a Social Media Manager What are your spring routines? Do you deep clean and donate bags of stuff to de-clutter? Do you...

By Emily A. Hay
Published on April 15, 2024

Effective Words to Say for Overcoming Client Obstacles

We all know “WTH” and we even know “WTF” 👀 But do you know what “WTS” is? 🤔 If you don’t, no worries! You haven’t missed the latest pop...

By Emily A. Hay
Published on April 12, 2024

How Businesses with Multiple Locations Can Get Their Yelp Listings Claimed

By Emily Warnick, Founder of KlickSocial & Certified Hay There Social Media Manager How to Set Up Yelp Most business owners understand how important positive online reviews are and...

By Emily Warnick
Published on April 1, 2024

Content Capture: Best Practices for Franchise Businesses

How Franchies Can Attract New Business with Visuals on Social Media As a social media manager, I thrive on using captivating visuals to not only attract new business for...

By Jessica Kapa
Published on March 6, 2024

What Web 3 Can Mean for Social Media Managers

What Web 3 Can Mean for Social Media Managers Web 2.0 and social media were cutting edge in 2009. It gave me the launchpad to start a business, allowing...

By Emily A. Hay
Published on April 26, 2022

How To Shop Local On Etsy

This story originally appeared on ClickOnDetroit.com. Author: Sarah Doty, FolkAndFaroStudio.com, @folkandfaro Everyone knows how important shopping local is, right? It impacts your state / city / region by keeping money and jobs...

By Emily A. Hay
Published on December 3, 2014

Web 3 Terms for Women

Web 3 Terms Women Should Know You know the expression, “I know enough to be dangerous.” It generally refers to not being a fully versed expert but informed enough...

By Emily A. Hay
Published on May 31, 2022

4 tips to get your business started with hiring influencers (Part I)

One sure-fire way to get attention for your brand is to hire influencers to promote your message or encourage sales. What’s an influencer you ask? Influencer : one who...

By Lauren Weber
Published on July 17, 2020

Social Media Bucket List 2017: Digital Marketing Boot Camp in Detroit

Image from the Detroit Regional Chamber Facebook page Social media experts will be heading to Detroit on February 15, 2017 for the Detroit Regional Chamber’s Digital Marketing Boot Camp,...

By Emily A. Hay
Published on December 19, 2016

4 Reasons Why You Need to Allow Reviews on Your Facebook Business Page

Just having and maintaining your Facebook business page isn’t enough anymore. You also need to allow reviews on your Facebook business page. Consumers have more information at their fingertips...

By Emily A. Hay
Published on January 26, 2018

How to Subcontract in Social Media Marketing

The “gig” economy has risen exponentially during the past several years. While “gigs” can range from being Shipt shoppers to Uber drivers, there is also a great need for...

By Lauren Weber
Published on January 4, 2021

2021 BBB Torch Awards: Hay There Social Media Honored as Finalist for Business Ethics

Are you looking for a different, better way to live your life on your terms, fulfilling both your unique professional goals and never miss the life moments that matter...

By Emily A. Hay
Published on January 28, 2022

How One of Our Social Media Managers Went Viral on TikTok

“We want to go viral,” says a small business owner. “Can you make this go viral?” asks a client. “Our plan is to wait until it goes viral,” said...

By Deanna Rose
Published on March 12, 2021

12 Ways Moms Can Make Money in Social Media Marketing (and one BONUS way!)

Mama: Want to make real, legitimate income – in a way that fits around your busy life – with skills you already have? Here are a dozen ways to get...

By Deanna Rose
Published on May 10, 2021

Proud to Be Social Media Experts as SUBTA Resource Partner

Hay There Social Media has made a big commitment to an outstanding collection of entrepreneurs at SUBTA, the subscription trade association, the world’s largest DTC Subscription Community. We’ve recently...

By Emily A. Hay
Published on January 28, 2022

COMING SOON: Digital Summit Detroit September 2015

Fall brings crisp weather and sweet cider to Michigan and this year, it is also bring Digital Summit Detroit. And Hay There Social Media’s team will be in attendance,...

By Emily A. Hay
Published on September 14, 2015

Business Call for Help: 7 Ways To Navigate Yelp

Love it or hate it, more and more customers are providing feedback in the form of online reviews. In fact, according to the White House Office of Consumer Affairs, for...

By Emily A. Hay
Published on November 10, 2017

A Deep Dive on Storytelling Through Reels for Our Community with Heather Parady

Making Your Reels More Fun Through Storytelling Reels are a critical component of engaging your online community. Although the most successful Reels (or TikToks or YouTube Shorts or any...

By Alison Spitzer
Published on May 19, 2023

What to Look For When Hiring a Social Media Manager

Your business is in need of a social media manager…but how do you find someone? Is there someone on your team who can do the work? (Trust us —...

By Lauren Weber
Published on October 13, 2022

Caring.com Webinar: Visual Content in 2021: Its Importance and How to Execute

Want to get more out of your senior living community or home care agency’s social media marketing? Punch up your visuals! Sure, the words you use to inform and...

By Deanna Rose
Published on July 23, 2021

A Chat GPT Deep Dive for Our Community of Moms

Part of our responsibility to our Hay There trained Independent Social Media Managers is to unpack everything from buzzy trends to the intimidating gorillas of the online world, in...

By Emily A. Hay
Published on April 19, 2023

Seasonal change: 7 Ways To Infuse Fall Into Your Social Content

Happy fall! The time has come to enjoy the changing leaves, mums, apples, and pumpkins. While these are great reason to celebrate, fall is also an ideal time to...

By Lauren Weber
Published on September 21, 2020

WJR 760AM Updates: Facebook “Donate Now”, Instagram Advertising & New Layouts

Saturday, Sept 12, 2015, Emily A. Hay shared updates on the Internet Advisor show on WJR 760AM Detroit. Check out the audio to learn about the following: – Are...

By Emily A. Hay
Published on September 14, 2015

5 Things To Consider When Responding To Online Reviews

With nearly a decade of experience managing online reviews, our team at Hay There Social Media has seen it all – from angry customers venting about an undesirable experience,...

By Lauren Weber
Published on April 23, 2021

Emily A. Hay on Mom’s Exit Interview with Kim Rittberg Discusses How to Become a Social Media Manager or Freelancer

How to Find Fulfillment Outside the Traditional 9 to 5 is Kim Rittberg’s jam. Emily A. Hay , Founder & CEO of Hay There Social Media, joined Kim Rittberg,...

By Emily A. Hay
Published on September 8, 2023

Collaboration with We Are Rosie, a Leader in the Flexible Talent Marketplace

Hay There Social Media is excited to collaborate with We Are Rosie, a flexible talent marketplace for advertising and marketing, to offer customized training to their community of “Rosies.” With...

By Emily A. Hay
Published on October 27, 2022

The Best & Worst Super Bowl Commercials According to Social Media Moms

Super Bowl Sunday: It’s football’s last hurrah every year and is a day filled with friends, family, food and fun. Oh yeah, and commercials! For some, the game is...

By Emily A. Hay
Published on February 4, 2015

How Print Media Companies Can Win with Social Media Campaigns

The Millennial mom of today is parenting with a smartphone in her hand. Whether she works full- or part-time – or stays at home with her children – these...

By Emily A. Hay
Published on March 20, 2014

Unboxing a Social Media Training with Apres Group CEO Stacey Delo

See What’s Included in a Social Media Manager Training Program Not all boxes have to wait til the holidays to be opened! 😇 🎁 Get a sneak peek at...

By Emily A. Hay
Published on December 17, 2023

3 things to ask before posting to social media during a crisis

Social media is how we all communicate on a daily basis — but what should your business do when it comes to handling social media communication during a crisis?...

By Deanna Rose
Published on July 9, 2020

How to keep your social media content from being “meh”

Imagine your Facebook or Instagram feed: You probably follow friends, family, influencers and maybe some companies or local businesses. If you read the content from friends and family, do...

By Korie Wilkins
Published on July 23, 2020

5 things to know about TikTok

Running social accounts when the world is in crisis mode is TOUGH. So when the world feels heavy, there’s a platform that is a bit lighter, and likely is...

By Lauren Weber
Published on June 16, 2020

4 Reasons Why Your Business Website Needs a Blog

Blogs are over, right? They are only for moms or wacky conspiracy theorists. WRONG! Welcome to 2017, where every business website – including yours – needs a blog. The...

By Emily A. Hay
Published on October 12, 2017

How One of Our Social Media Managers Got a Shout Out on NBC Detroit

How one of our social media manager’s work got noticed An anchor on Local 4 NBC Detroit gave Mimi Brown, a Live in the D panel personality, a huge...

By Emily A. Hay
Published on February 8, 2022

8 Things You Must Do to Make Your Website Social Media Friendly

Your website – whether it’s selling a product, offering a service or sharing information – NEEDS to be social media friendly. Why? You want as much exposure as you...

By Emily A. Hay
Published on December 12, 2017