How One of Our Social Media Managers Went Viral on TikTok
“We want to go viral,” says a small business owner. “Can you make this go viral?” asks a client. “Our plan is to wait until it goes viral,” said...
Category: Social Media How To’s
How to Subcontract in Social Media Marketing
The “gig” economy has risen exponentially during the past several years. While “gigs” can range from being Shipt shoppers to Uber drivers, there is also a great need for...
Starting Your Own Social Media Business: 5 Common Acronyms You Need to Know as a Freelancer
Is your fear of feeling inadequate in the business world holding you back from starting your own social media marketing business? You have the skills (these 8 “mom” skills...
Seasonal change: 7 ways to infuse fall into your social content
Happy fall! The time has come to enjoy the changing leaves, mums, apples, and pumpkins. While these are great reason to celebrate, fall is also an ideal time to...
3 Reasons Why You Should Have a Company Page on LinkedIn
You’ve had a LinkedIn personal profile for years. But are you scratching your head about what a Company page would be used for? If you are wondering whether or...
How to increase business website clicks: Write blogs – like an investigative journalist
You want fresh, informative and interesting content on your business website, and new content to pull in views — whether it’s daily, weekly or monthly. How can you accomplish...
How to keep your social media content from being “meh”
Imagine your Facebook or Instagram feed: You probably follow friends, family, influencers and maybe some companies or local businesses. If you read the content from friends and family, do...
5 considerations for launching an influencer campaign (Part II)
Today I am continuing to highlight influencer campaigns. If you missed part I of this series of posts, check out the link here: 4 tips to get your business started...
4 tips to get your business started with hiring influencers (Part I)
One sure-fire way to get attention for your brand is to hire influencers to promote your message or encourage sales. What’s an influencer you ask? Influencer : one who...
3 things to ask before posting to social media during a crisis
Social media is how we all communicate on a daily basis — but what should your business do when it comes to handling social media communication during a crisis?...
5 things to know about TikTok
Running social accounts when the world is in crisis mode is TOUGH. So when the world feels heavy, there’s a platform that is a bit lighter, and likely is...
Tending your garden: Our approach to customer reviews and reputation management
Close your eyes and think for a moment. Picture your business or medical practice as a garden. For it to bloom, you need sunshine and rain, but you also...