Personality Tests and Excelling at Work: Get Self-Aware in 2021
Have you ever been asked what your strengths and weaknesses are during an interview? It’s one of those cliché questions, yet it can reveal a lot about a person...
Author: Lauren Weber
How to Subcontract in Social Media Marketing
The “gig” economy has risen exponentially during the past several years. While “gigs” can range from being Shipt shoppers to Uber drivers, there is also a great need for...
Emily A. Hay Featured on Mother Honestly Podcast
Our founder, Emily A. Hay, was recently featured on the Mother Honestly podcast highlighting how she’s empowering moms to use social media marketing to enhance their skillset. Mother Honestly is...
Seasonal change: 7 ways to infuse fall into your social content
Happy fall! The time has come to enjoy the changing leaves, mums, apples, and pumpkins. While these are great reason to celebrate, fall is also an ideal time to...
The death of the 9-5 workday: How the pandemic is kicking open the door for flexible work
With catch phrases like “open 24/7” and business professionals constantly connected via smartphones, we have been programmed to think celebrating the “American Dream” means being a workhorse for your job, and...
5 considerations for launching an influencer campaign (Part II)
Today I am continuing to highlight influencer campaigns. If you missed part I of this series of posts, check out the link here: 4 tips to get your business started...
4 tips to get your business started with hiring influencers (Part I)
One sure-fire way to get attention for your brand is to hire influencers to promote your message or encourage sales. What’s an influencer you ask? Influencer : one who...
5 things to know about TikTok
Running social accounts when the world is in crisis mode is TOUGH. So when the world feels heavy, there’s a platform that is a bit lighter, and likely is...
Drawing inspiration from The Horseshoe Principle
“If you are standing with other women in a circle and there is a woman standing alone in your circle’s vicinity – the thing to do is notice her,...
Tending your garden: Our approach to customer reviews and reputation management
Close your eyes and think for a moment. Picture your business or medical practice as a garden. For it to bloom, you need sunshine and rain, but you also...